Trey Dumas
Founder
We make good websites that make plumbers like you more money.
I started building websites for friends and family for fun. I was good at it, and I liked making things look great. But I didn’t think much of it until I noticed something in my local market.
One plumber was everywhere. Google ads, YouTube, Facebook. They were eating up all the business. I looked into what they were doing differently, and the answer was simple: their website looked like a real company. Everyone else’s looked like it was built in 2006.
That’s when it clicked. The best plumber in town doesn’t always win. The most visible one does. And visibility starts with a website that actually looks professional.
So I built Lead Lab to fix that. We build your site before you pay a dime. You answer a few questions, get an instant mockup, and if you like what you see, we flesh out the full site. Then we hop on a call to walk you through it. No risk, no pressure.
Most agencies charge thousands upfront before you see anything. That never made sense to me. If the work is good, it should sell itself.
Why your website matters more than you think.
Plumbers who invest in a real web presence get more calls. Here’s the data behind it.
97%
of consumers search online before hiring a local service
(BrightLocal)
70%
of those searches happen on a phone
(Google)
75%
of people judge a business's credibility by its website
(Stanford Web Credibility Research)
53%
of mobile users leave a site that takes more than 3 seconds to load
(Google)
What a real website does for your business.
Your website is your first impression
When someone's basement is flooding at 2am, they Google "plumber near me" and pick the first one that looks legit. If your site looks outdated or loads slowly, they skip you and call the next guy. You might be the better plumber, but they'll never know.
A good website turns searches into calls
Click-to-call buttons, quote request forms, service area pages, and trust signals like reviews and licensing badges. These aren't nice-to-haves. They're the difference between a visitor and a booked job. Most plumber websites are missing half of them.
Google rewards real websites
A fast, mobile-optimized site with proper schema markup and consistent business info ranks higher in local search. That means showing up in the map pack when someone searches your service area. Free leads, every single day.
Your competitors already figured this out
The plumber dominating your market probably isn't better than you. They just have a better website. A professional web presence with Google Business Profile integration, fast load times, and real SEO gives you the same edge.
Ready to see what your site could look like?
Answer a few questions and get a custom mockup in 60 seconds. No cost, no commitment.